VANCOUVER DAZE showcases and highlights the social life and scene of our beautiful city, covering all the misadventures and shenanigans at various cultural events, mixers, parties, meetups, and local happenings. We fiercely promote all the fun times the city has to offer along with the interesting people behind them. Follow more of my work/coverage over at RICKCHUNG.COM and on Twitter at @RICKCHUNG. You can pitch me HERE.

Volume 44: Mavi Jeans holiday shopping event in Yaletown on November 23, 2011. Hashtag: #MaviHoliday. More photos available on Flickr and Tumblr.

The holiday season means shops are in full swing. This week was crazy with holiday shopping kick-offs. I headed into Yaletown for Mavi’s holiday shopping event.

I mixed, mingled, shopped, drank, and ate popcorn with Sophia Cheng and some of my favourite fashionable people like Melissa Knight (very top), Eryne Ordel, Brittany Greenslade, and others.

The beauty eyelash station was a big hit with the ladies done by Noir Lash Lounge and The Studio by Mika Does Makeup.

I felt extra self-conscious with my Movember ‘stache (looking inexplicably bloated) posing with fashionistas like Cara McLeay (above) from A Fashion Love Affair blog.

We agreed the popcorn was good, ready for us in prepackaged bags to soak up the bourbon and raspberry cocktails.

Sophia did not look happy when I decided to start taking her picture when she was talking on the phone. Haha.

DJ Tyson Villeneuve and Shelley Mantei were clearly talking about something big, possibly their huge savings. I like it when relatively simple events are amped up with a few perks into fun social events and gatherings.