To break the dark monotony of a winter spent in quarantine, Tourism Vancouver has created a series of exhibits intended to spread love and joy around the city.
The campaign, dubbed #LoveVancouver Dance Bubbles was created in partnership with the Downtown Vancouver BIA, Robson BIA and the Sheraton Vancouver Wall Centre Hotel. Described in a recent press release as a unique passive outdoor experience, the campaign will include light and dance performances projected and at a distance at various sites around the downtown core.
“We’re doing our part to restore vibrancy to our much-loved city,” says Royce Chwin, president and CEO of Tourism Vancouver. “We’re creating a safe and physically distanced outdoor art and light experience that we hope will bring smiles to residents and create another reason for people to get out and enjoy what downtown Vancouver has to offer.”
Residents can walk by the outdoor light and dance installation experience this March every Thursday, Friday, and Saturday from 5 p.m. to 9 p.m. at the following locations:
- Thursdays: Lot 19, 855 W Hastings St. (between W Hastings St. and W Cordova St. at the foot of Hornby St.)
- Fridays: Sheraton Vancouver Wall Centre Courtyard, 1000 Burrard St.
- Saturdays: Bute and Alberni Plaza
Live dancers will only be at the Sheraton Wall Centre location, while the two others will be host to filmed projections. The dancers inside the bubbles are from Small Stage, a local dance production and creation company in partnership with Tourism Vancouver. The performances will showcase a variety of styles, genres and cultures. Some of the dance styles on display will include Indigenous dance performance and Indigenous futurism, ballet, jazz, modern, contemporary, hip hop, flamenco, Spanish and Egyptian oriental belly dance.
Teri Smith, executive director of the Robson Business Improvement Association is happy to see the pop-up installations coming to Bute Street Plazas.
“Providing innovative outdoor experiences during this challenging time contributes to community and mental wellness, economic recovery, as well as supports our local arts and culture organizations,” Smith said.
As part of the #LoveVancouver campaign, Tourism Vancouver is looking for tourism and hospitality workers to get creative with video submissions of them reading the organization’s love letter. Selected submissions will receive a $100 Visa gift card.
If you happen by any of the installations and feel the need to share the experience on social media, Tourism Vancouver encourages tagging @Inside_Vancouver on Instagram and using the hashtag #LoveVancouver.