First things first: did you know that Hardbite is BC's only locally produced potato chip brand? They're made in Maple Ridge by a dedicated group of employees who carefully craft every bag of chips by hand with no artificial anything. No GMOs, gluten, trans fats or cholesterol.
Second: they just launched a CONTEST where they're asking folks to contribute a ‘hot shot’ to be featured on the packaging of their new Jalapeño flavor chips. Along with bragging rights, the winner will receive $500, a GoPro HERO3+ Black Edition camera and... well... free chips!
In keeping with their current family of packages featuring iconic BC locations, photos should capture a favourite summer activity: anything from hiking to surfing, swimming to cliff jumping. Up to three original, high-resolution ‘hot shots’ should be uploaded to THEIR SITE by July 31, 2014.
Some of the current Hardbite packagaing, for inspiration
A panel of judges will be looking for image quality, composition and how well the picture represents the Jalapeño flavour: exciting, daring and satisfying. 25 finalists will be selected to face off in a public vote and the entry with the most votes on August 31 wins. Which means all through August those finalists will be busy recruiting friends, family and possibly total strangers to vote for their photo.
“People love our packages because they represent everything they love about living here," says Hardbite President Kirk Homenick. “This seemed to be a natural way to let them participate and show us how they ‘live’ the brand. We’re really excited to see what they come up with.”
Learn more about the contest at hardbitechips.com, Like them on Facebook at fb.com/Hardbite, follow on Twitter at @Hardbite and Instagram at @HardbiteChips.
[SPONSORED POST]
